:root {
    --bg: #faf8f1;
    --paper: #fffdf9;
    --ink: #171714;
    --muted: #55534d;
    --line: #c9c4b9;
    --accent: #80652a;
    --soft: #eeebe3;
    --shadow: rgba(23, 23, 20, .09);
    --max: 1240px;
    --gutter: 36px;
    --radius-card: 0;
    --radius-image: 0;
    --radius-cta: 0;
    --font-sans: var(--gh-font-body, "Helvetica Neue", Arial, sans-serif);
    --font-display: var(--gh-font-heading, "Iowan Old Style", Baskerville, "Palatino Linotype", "Book Antiqua", Palatino, serif);
    --font-mono: "SFMono-Regular", Consolas, "Liberation Mono", monospace;
}

* { box-sizing: border-box; }

html {
    scroll-behavior: smooth;
    background: var(--bg);
}

body {
    margin: 0;
    background: var(--bg);
    color: var(--ink);
    font-family: var(--font-sans);
    line-height: 1.5;
    text-rendering: optimizeLegibility;
    -webkit-font-smoothing: antialiased;
}

body.nav-open { overflow: hidden; }

a { color: inherit; text-decoration: none; }

img { max-width: 100%; height: auto; }

figure { margin: 0; }

.skip-link {
    position: fixed;
    top: 10px;
    left: 12px;
    z-index: 50;
    padding: 10px 14px;
    border-radius: var(--radius-cta);
    background: var(--ink);
    color: var(--paper);
    transform: translateY(-180%);
    transition: transform .22s cubic-bezier(.16, 1, .3, 1);
}

.skip-link:focus { transform: translateY(0); }

main:focus { outline: none; }

.wrap {
    width: min(var(--max), calc(100% - var(--gutter)));
    margin: 0 auto;
}

.kg-width-wide { width: min(100%, var(--max)); margin-inline: auto; }

.kg-width-full {
    width: 100vw;
    margin-left: calc(50% - 50vw);
    margin-right: calc(50% - 50vw);
}

.post-content h2,
.resource-content h2,
.post-content h3,
.resource-content h3,
.post-content blockquote,
.resource-content blockquote {
    font-family: var(--font-display);
    font-weight: 500;
}

.kicker {
    color: var(--accent);
    font-family: var(--font-mono);
    font-size: .67rem;
    font-weight: 700;
    letter-spacing: .16em;
    line-height: 1.3;
    text-transform: uppercase;
}

.header {
    position: relative;
    z-index: 20;
    border-bottom: 1px solid var(--ink);
    background: var(--paper);
    color: var(--ink);
}

.nav {
    min-height: 76px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 24px;
}

.brand {
    display: inline-flex;
    flex: 0 0 auto;
    align-items: center;
    color: var(--ink);
}

.brand-mark {
    font-family: var(--font-display);
    font-size: clamp(2rem, 3.2vw, 2.65rem);
    font-weight: 500;
    letter-spacing: -.1em;
    line-height: .8;
}

.brand-divider { width: 1px; height: 40px; margin: 0 16px; background: var(--ink); }

.brand-name {
    max-width: 9.5ch;
    font-size: .78rem;
    font-weight: 800;
    letter-spacing: .11em;
    line-height: 1.08;
    text-transform: uppercase;
}

.navlinks {
    display: flex;
    align-items: center;
    gap: 25px;
    margin-left: auto;
    font-size: .74rem;
    font-weight: 700;
    letter-spacing: .07em;
    text-transform: uppercase;
}

.navlinks > .nav,
.navlinks > .native-nav,
.mobile-nav > .nav,
.mobile-nav > .native-nav {
    min-height: 0;
    display: flex;
    align-items: center;
    justify-content: initial;
    gap: inherit;
    margin: 0;
    padding: 0;
    list-style: none;
}

.navlinks > .nav a,
.navlinks > .native-nav a,
.mobile-nav > .nav a,
.mobile-nav > .native-nav a {
    position: relative;
    padding-block: 7px;
    color: var(--muted);
    transition: color .12s ease;
}

.navlinks > .nav a::after,
.navlinks > .native-nav a::after {
    position: absolute;
    right: 0;
    bottom: 0;
    left: 0;
    height: 1px;
    background: var(--ink);
    content: "";
    transform: scaleX(0);
    transform-origin: right center;
    transition: transform .12s ease;
}

.navlinks > .nav a:hover,
.navlinks > .nav a:focus-visible,
.navlinks > .native-nav a:hover,
.navlinks > .native-nav a:focus-visible { color: var(--ink); }

.navlinks > .nav a:hover::after,
.navlinks > .nav a:focus-visible::after,
.navlinks > .native-nav a:hover::after,
.navlinks > .native-nav a:focus-visible::after {
    transform: scaleX(1);
    transform-origin: left center;
}

.nav-toggle {
    display: none;
    width: auto;
    min-width: 44px;
    height: 44px;
    align-items: center;
    justify-content: center;
    border: 0;
    border-radius: 0;
    background: transparent;
    color: var(--ink);
    cursor: pointer;
}

.nav-toggle::before { content: "Menu"; font-size: .72rem; font-weight: 800; letter-spacing: .12em; line-height: 1; text-transform: uppercase; }

.nav-toggle[aria-expanded="true"]::before { content: "Close"; font-size: .72rem; }

.mobile-nav {
    display: none;
    border-top: 1px solid var(--ink);
    background: var(--paper);
    padding: 14px var(--gutter) 22px;
}

.mobile-nav.is-open,
[data-mobile-nav].is-open { display: grid; gap: 4px; }

.mobile-nav > .nav,
.mobile-nav > .native-nav,
[data-mobile-nav] > .nav,
[data-mobile-nav] > .native-nav { display: grid; gap: 4px; }

.mobile-nav > .nav a,
.mobile-nav > .native-nav a,
[data-mobile-nav] > .nav a,
[data-mobile-nav] > .native-nav a { padding: 12px 0; color: var(--ink); font-size: .95rem; }

.btn {
    display: inline-flex;
    min-height: 44px;
    align-items: center;
    justify-content: center;
    gap: 10px;
    border: 1px solid var(--ink);
    border-radius: var(--radius-cta);
    padding: 11px 18px;
    font-size: .74rem;
    font-weight: 800;
    letter-spacing: .1em;
    line-height: 1;
    white-space: nowrap;
    text-transform: uppercase;
    transition: transform .12s cubic-bezier(.16, 1, .3, 1), background-color .12s ease, border-color .12s ease, color .12s ease, box-shadow .12s ease;
}

.btn:hover { transform: translateY(-1px); box-shadow: 0 5px 12px var(--shadow); }

.btn:active { transform: translateY(0) scale(.98); box-shadow: none; }

.btn .btn-arrow,
.btn > span[aria-hidden="true"] {
    display: inline-block;
    background: transparent;
    color: currentColor;
    font-size: 1.18rem;
    line-height: 1;
    transition: transform .12s ease;
}

.btn:hover .btn-arrow,
.btn:hover > span[aria-hidden="true"] { transform: translateX(4px); }

.btn.dark { border-color: var(--ink); background: var(--ink); color: var(--paper); }

.btn.dark .btn-arrow,
.btn.dark > span[aria-hidden="true"] { color: var(--accent); }

.btn.accent { border-color: var(--accent); background: var(--accent); color: #fffaf5; }

.btn.accent .btn-arrow,
.btn.accent > span[aria-hidden="true"] { color: #fffaf5; }

.btn.white { border-color: #fffaf5; background: #fffaf5; color: var(--accent); }

.btn.white .btn-arrow,
.btn.white > span[aria-hidden="true"] { color: var(--accent); }

.header-cta {
    min-height: 42px;
    border-color: var(--ink);
    border-radius: 2px;
    background: var(--ink);
    color: var(--paper);
    padding: 11px 15px;
    font-size: .7rem;
}

.header-cta > span[aria-hidden="true"] { color: var(--accent); }

a:focus-visible,
.btn:focus-visible,
.nav-toggle:focus-visible { outline: 3px solid color-mix(in srgb, var(--accent) 75%, white); outline-offset: 3px; }

.hero--storefront { padding: clamp(72px, 8vw, 120px) 0 0; overflow: hidden; background: var(--bg); color: var(--ink); }

.hero--storefront .hero-copy { max-width: 920px; }

.hero--storefront h1 {
    max-width: 10.5ch;
    margin: 0 0 30px;
    color: var(--ink);
    font-family: var(--font-display);
    font-size: clamp(4.7rem, 8vw, 8.8rem);
    font-weight: 500;
    letter-spacing: -.075em;
    line-height: .85;
    text-wrap: balance;
}

.hero--storefront .dek {
    max-width: 47ch;
    margin: 0;
    color: var(--ink);
    font-size: clamp(1.08rem, 1.35vw, 1.3rem);
    line-height: 1.48;
}

.hero-proof {
    max-width: 44ch;
    margin: 20px 0 0;
    color: var(--muted);
    font-size: .97rem;
    font-weight: 700;
    line-height: 1.42;
}

.hero--storefront .actions { margin-top: 34px; }

.hero-secondary {
    display: inline-flex;
    align-items: center;
    gap: 7px;
    min-height: 44px;
    padding: 11px 0;
    border-bottom: 1px solid var(--ink);
    font-size: .76rem;
    font-weight: 800;
    letter-spacing: .08em;
    line-height: 1;
    text-transform: uppercase;
}

.hero-secondary span { display: inline-block; font-size: 1.08rem; transition: transform .12s cubic-bezier(.16, 1, .3, 1); }

.hero-secondary:hover span { transform: translateX(4px); }

.hero-storefront {
    position: relative;
    width: 100vw;
    height: clamp(420px, 43vw, 640px);
    margin-top: clamp(22px, 2.4vw, 34px);
    margin-left: calc(50% - 50vw);
    overflow: hidden;
    background: var(--soft);
}

.hero-storefront::after {
    position: absolute;
    inset: 0;
    z-index: 1;
    background: linear-gradient(180deg, var(--bg) 0%, rgba(250, 248, 241, 0) 17%);
    content: "";
    pointer-events: none;
}

.hero-storefront img {
    display: block;
    width: 100%;
    height: 100%;
    object-fit: cover;
    object-position: center center;
    transform: scale(1.08);
    will-change: transform;
}

@media (min-width: 901px) and (prefers-reduced-motion: no-preference) {
    @supports (animation-timeline: view()) {
        .hero-storefront img {
            animation: storefront-depth 1s cubic-bezier(.16, 1, .3, 1) both;
            animation-range: entry 0% exit 100%;
            animation-timeline: view();
        }
    }
}

@keyframes storefront-depth {
    from { transform: scale(1.08) translateY(-2.4%); }
    to { transform: scale(1.15) translateY(2.4%); }
}

.hero-primary { border-color: var(--ink); background: var(--ink); color: var(--paper); }

.hero-primary > span[aria-hidden="true"] { color: var(--accent); }

.hero-primary:hover { border-color: var(--accent); background: var(--accent); color: var(--paper); }

.hero-primary:hover > span[aria-hidden="true"] { color: var(--paper); }

.backstop-index { max-width: 300px; padding: 0 0 2px 26px; border-left: 2px solid var(--ink); }

.backstop-index-title { margin: 0 0 14px; font-size: .76rem; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; }

.backstop-index-intro { margin: 0 0 26px; color: var(--muted); font-size: .93rem; line-height: 1.45; }

.backstop-index ol,
.score-index { display: grid; gap: 10px; padding: 0; margin: 0; list-style: none; }

.backstop-index li,
.score-index li { display: flex; gap: 14px; align-items: baseline; padding-top: 9px; border-top: 1px solid var(--line); font-size: .92rem; font-weight: 600; }

.backstop-index li span,
.score-index li span { color: var(--accent); font-family: var(--font-mono); font-size: .68rem; font-weight: 700; }

.actions { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 30px; }

.image-treatment {
    position: relative;
    aspect-ratio: 16 / 10;
    overflow: hidden;
    isolation: isolate;
    border: 1px solid var(--line);
    border-radius: var(--radius-image);
    background-color: var(--soft);
    box-shadow: 0 18px 44px rgba(23, 26, 29, .1);
}

.image-treatment { margin: 22px 0; }

.image-treatment img { display: block; width: 100%; height: 100%; object-fit: cover; filter: saturate(.82) contrast(1.04); }

.image-treatment::after { position: absolute; inset: 0; z-index: 1; background: linear-gradient(145deg, rgba(11, 16, 18, .12), transparent 46%, rgba(11, 16, 18, .2)); content: ""; pointer-events: none; }

.ledger-media,
.ledger-asset { background: center / cover no-repeat url("../images/main-street-founder-ledger-v1.jpg"); }

.handoff-media,
.handoff-asset { background: center / cover no-repeat url("../images/main-street-founder-handoff-v1.jpg"); }

.image-treatment > img[aria-hidden="true"] { visibility: hidden; }

.questions { padding: 44px 0; border-bottom: 1px solid var(--line); }

.lead-in { padding: clamp(68px, 8vw, 128px) 0; border-bottom: 1px solid var(--line); }

.lead-in-grid { display: grid; grid-template-columns: .85fr 1.15fr; gap: clamp(34px, 8vw, 150px); align-items: start; }

.lead-in h2 { max-width: 11ch; margin: 0; font-size: clamp(2.6rem, 5vw, 5rem); letter-spacing: -.055em; line-height: .91; }

.lead-in p { max-width: 48ch; margin: 0; color: var(--muted); font-size: clamp(1.08rem, 1.4vw, 1.3rem); line-height: 1.48; }

.lead-in p + p { margin-top: 20px; color: var(--ink); }

.visibility { padding-top: clamp(80px, 10vw, 152px); }

.visibility-grid,
.founder-constraint-grid,
.truth-grid,
.optionality-grid {
    display: grid;
    grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr);
    gap: clamp(38px, 9vw, 170px);
    align-items: start;
}

.visibility h2,
.founder-constraint h2,
.research-intro h2,
.truth-statement h2,
.optionality h2,
.newsletter h2 {
    max-width: 12ch;
    margin: 0;
    font-size: clamp(2.7rem, 5.1vw, 5.15rem);
    font-weight: 500;
    letter-spacing: -.06em;
    line-height: .91;
}

.visibility-copy,
.constraint-copy,
.truth-copy,
.optionality-copy { max-width: 50ch; }

.visibility-copy p,
.constraint-copy p,
.truth-copy p,
.research-intro p,
.optionality-copy p,
.newsletter p { margin: 0; color: var(--muted); font-size: clamp(1.02rem, 1.3vw, 1.22rem); line-height: 1.5; }

.visibility-copy p + p,
.constraint-copy p + p,
.truth-copy p + p,
.research-intro p + p,
.optionality-copy p + p { margin-top: 18px; }

.visibility-close,
.constraint-close,
.research-close,
.truth-close,
.optionality-close { color: var(--ink) !important; font-weight: 700; }

.visibility-copy .link,
.constraint-copy .link { display: inline-block; margin-top: 30px; color: var(--ink); font-size: .84rem; font-weight: 800; }

.visibility-copy .link span,
.constraint-copy .link span { display: inline-block; transition: transform .12s cubic-bezier(.16, 1, .3, 1); }

.visibility-copy .link:hover span,
.constraint-copy .link:hover span { transform: translateX(4px); }

.founder-constraint { background: var(--soft); }

.research-intro { max-width: 920px; }

.research-intro h2 { max-width: 15ch; margin-bottom: 30px; }

.research-intro p { max-width: 60ch; }

.research-head { margin-top: clamp(54px, 7vw, 100px); }

.research-head h3 { max-width: 24ch; margin: 0; font-size: clamp(1.85rem, 3vw, 2.9rem); letter-spacing: -.045em; line-height: .98; }

.research-head .link { flex: 0 0 auto; color: var(--ink); font-size: .84rem; font-weight: 800; }

.truth { background: var(--paper); }

.optionality { background: var(--soft); }

.optionality h2 {
    /* This line contains a long, dense word. Reserve the global display
       tracking here: the previous -0.06em setting visibly collided glyphs. */
    letter-spacing: -.025em;
    line-height: .96;
    font-kerning: normal;
    hyphens: none;
}

.truth-statement .kicker { margin: 0 0 20px; }

.truth-statement h2 + h2 { margin-top: 12px; color: var(--accent); }

.truth-copy .btn { margin-top: 30px; }

.newsletter { border-bottom: 0; background: var(--soft); }

.newsletter-inner { display: flex; align-items: end; justify-content: space-between; gap: 36px; }

.newsletter h2 { max-width: 15ch; }

.newsletter p { max-width: 48ch; margin-top: 18px; }

.empty-state { max-width: 56ch; margin: 0; color: var(--muted); font-size: 1.04rem; }

.tools-grid { grid-template-columns: minmax(0, .72fr); }

.tools-grid .story.lead { min-height: 380px; }

.question-row {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    border-top: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
}

.q { min-height: 154px; padding: 25px 26px; border-right: 1px solid var(--line); }

.q:last-child { border-right: 0; }

.q small { display: block; margin-bottom: 12px; color: var(--accent); font-family: var(--font-mono); font-size: .64rem; font-weight: 700; letter-spacing: .14em; }

.q strong { display: block; max-width: 18ch; font-family: var(--font-display); font-size: 1.52rem; font-weight: 500; letter-spacing: -.018em; line-height: 1.07; }

.section { padding: 74px 0; border-bottom: 1px solid var(--line); }

.section--scorecard { padding-top: clamp(32px, 4vw, 58px); }

.section-head { display: flex; align-items: end; justify-content: space-between; gap: 32px; margin-bottom: 32px; }

.section-head h2 { max-width: 13ch; margin: 6px 0 0; font-size: clamp(2.45rem, 5vw, 4.7rem); letter-spacing: -.05em; line-height: .91; }

.section-head p { max-width: 470px; margin: 0; color: var(--muted); }

.editorial { display: grid; grid-template-columns: 1.25fr .75fr .75fr; grid-template-rows: auto auto; gap: 16px; }

.editorial-dynamic { grid-template-columns: repeat(3, 1fr); }

.story {
    position: relative;
    display: flex;
    min-height: 250px;
    flex-direction: column;
    padding: 27px;
    border: 1px solid var(--line);
    border-radius: var(--radius-card);
    background: var(--paper);
    transition: transform .28s cubic-bezier(.16, 1, .3, 1), border-color .24s ease, box-shadow .24s ease;
}

.story:hover { border-color: color-mix(in srgb, var(--accent) 42%, var(--line)); box-shadow: 0 12px 24px var(--shadow); transform: translateY(-4px); }

.story.lead { grid-row: span 2; min-height: 516px; justify-content: flex-end; padding: 34px; background: var(--ink); color: var(--paper); }

.editorial-dynamic .story.lead { grid-row: auto; min-height: 360px; }

.story .tag { color: var(--accent); font-family: var(--font-mono); font-size: .64rem; font-weight: 700; letter-spacing: .13em; text-transform: uppercase; }

.story.lead .tag { color: #e4aaa3; }

.story h2,
.story h3 { margin: 12px 0; font-size: 1.75rem; letter-spacing: -.025em; line-height: 1.04; }

.story.lead h2,
.story.lead h3 { max-width: 10ch; font-size: clamp(2.55rem, 4.4vw, 4.25rem); letter-spacing: -.045em; line-height: .93; }

.story p { margin: 0 0 22px; color: var(--muted); }

.story.lead p { max-width: 34ch; color: #d6dbd8; }

.story .link { margin-top: auto; color: var(--ink); font-size: .8rem; font-weight: 800; }

.story .link span { display: inline-block; transition: transform .22s ease; }

.story .link:hover span { transform: translateX(4px); }

.story.lead .link { margin-top: 0; color: #fffaf5; }

.story.has-image,
.story.story-image { min-height: 340px; overflow: hidden; color: var(--paper); background: var(--ink) center / cover no-repeat; }

.story.has-image::before,
.story.story-image::before { position: absolute; inset: 0; background: linear-gradient(180deg, transparent 24%, rgba(11, 16, 18, .88)); content: ""; }

.story.has-image > *,
.story.story-image > * { position: relative; z-index: 1; }

.story.story-image > img {
    position: absolute;
    inset: 0;
    z-index: 0;
    width: 100%;
    height: 100%;
    object-fit: cover;
    opacity: 0;
    pointer-events: none;
}

.scorecard { display: grid; grid-template-columns: 1.05fr .95fr; border: 1px solid var(--line); border-radius: var(--radius-card); background: var(--paper); }

.score-copy { min-width: 0; padding: 46px; }

.score-copy h2 { max-width: 10ch; margin: 10px 0 18px; font-size: clamp(2.6rem, 5vw, 4.25rem); letter-spacing: -.05em; line-height: .91; }

.score-copy p { max-width: 52ch; color: color-mix(in srgb, var(--ink) 78%, var(--muted)); font-size: 1.02rem; }

.score-visual { display: flex; min-width: 0; flex-direction: column; justify-content: center; padding: 38px; background: var(--soft); }

.score-visual .big { margin-bottom: 16px; font-size: clamp(2.25rem, 3.6vw, 3.45rem); letter-spacing: -.04em; line-height: .98; }

.score-visual ul { display: grid; gap: 10px; padding: 0; margin: 0; list-style: none; }

.score-visual li { padding: 9px 0; border-bottom: 1px solid color-mix(in srgb, var(--ink) 16%, transparent); font-weight: 700; }

.backstop-head { max-width: 760px; }

.backstop-head .kicker { margin-bottom: 13px; }

.backstop-form { border-top: 2px solid var(--ink); }

.backstop-form-intro { display: flex; align-items: baseline; justify-content: space-between; gap: 36px; padding: 25px 0 32px; border-bottom: 1px solid var(--line); }

.backstop-form-intro p:first-child { max-width: 56ch; margin: 0; font-size: 1.04rem; }

.backstop-progress { flex: 0 0 auto; margin: 0; color: var(--muted); font-family: var(--font-mono); font-size: .72rem; font-weight: 700; }

.backstop-questions { display: grid; grid-template-columns: 1fr 1fr; }

.backstop-questions fieldset { min-width: 0; padding: 34px 36px 36px; margin: 0; border: 0; border-right: 1px solid var(--line); border-bottom: 1px solid var(--line); }

.backstop-questions fieldset:nth-child(2n) { border-right: 0; }

.backstop-questions legend { padding: 0; color: var(--ink); font-size: 1.5rem; font-weight: 700; letter-spacing: -.04em; }

.backstop-questions legend span { margin-right: 12px; color: var(--accent); font-family: var(--font-mono); font-size: .7rem; letter-spacing: 0; vertical-align: middle; }

.backstop-questions fieldset > p { max-width: 38ch; margin: 24px 0 11px; color: var(--ink); font-size: .96rem; line-height: 1.4; }

.answer-options { display: flex; flex-wrap: wrap; gap: 8px; }

.answer-options label { position: relative; display: inline-flex; align-items: center; gap: 7px; min-height: 34px; padding: 8px 10px; border: 1px solid var(--line); border-radius: 4px; cursor: pointer; font-size: .76rem; font-weight: 700; }

.answer-options input { width: 14px; height: 14px; margin: 0; accent-color: var(--accent); }

.answer-options label:has(input:checked) { border-color: var(--ink); background: var(--ink); color: var(--paper); }

.answer-options label:has(input:focus-visible) { outline: 3px solid color-mix(in srgb, var(--accent) 75%, white); outline-offset: 2px; }

.backstop-submit { display: flex; align-items: center; gap: 18px; padding: 34px 0 0; }

.backstop-submit .btn { border-radius: var(--radius-cta); }

.form-error { margin: 0; color: #9c2f22; font-size: .88rem; font-weight: 600; }

.backstop-result { max-width: 760px; margin-top: 58px; padding: 38px; border: 2px solid var(--ink); border-radius: var(--radius-card); background: var(--paper); }

.backstop-result h2 { max-width: 13ch; margin: 8px 0 16px; font-family: var(--font-sans); font-size: clamp(2.2rem, 5vw, 4rem); font-weight: 700; letter-spacing: -.055em; line-height: .93; }

.backstop-result p:not(.kicker) { max-width: 54ch; margin: 0 0 27px; color: var(--muted); font-size: 1.03rem; }

.backstop-result .btn { border-radius: var(--radius-cta); }

.result-actions { align-items: center; margin-top: 0; }

.result-actions .link { font-size: .9rem; font-weight: 700; }

.copy-status { min-height: 1.4em; margin: 14px 0 0; color: var(--muted); font-size: .86rem; font-weight: 600; }

.text-button { margin-left: 16px; padding: 10px 0; border: 0; border-bottom: 1px solid var(--ink); background: transparent; color: var(--ink); cursor: pointer; font: inherit; font-size: .83rem; font-weight: 700; }

.scorecard-checks { display: grid; gap: 12px; padding: 0; margin: 26px 0 0; list-style: none; }

.scorecard-checks label { display: flex; gap: 10px; align-items: flex-start; color: var(--ink); font-size: .92rem; line-height: 1.35; }

.scorecard-checks input { flex: 0 0 auto; width: 18px; height: 18px; margin: 1px 0 0; accent-color: var(--accent); }

.process { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; border: 1px solid var(--line); background: var(--line); }

.process-step { min-height: 260px; padding: 30px; background: var(--paper); }

.process-step .n { color: var(--accent); font-family: var(--font-display); font-size: 2.3rem; }

.process-step h3 { margin: 14px 0 10px; font-size: 2rem; letter-spacing: -.035em; line-height: 1; }

.process-step p { margin: 0; color: var(--muted); }

.process-step .owns { display: block; margin-top: 16px; padding-top: 14px; border-top: 1px solid var(--line); color: var(--ink); font-size: .72rem; font-weight: 800; letter-spacing: .04em; }

.interview-band { display: grid; grid-template-columns: .8fr 1.2fr; gap: 0; overflow: hidden; border-radius: var(--radius-card); background: #1e2425; color: var(--paper); }

.interview-meta { padding: 42px; border-right: 1px solid #414849; }

.interview-meta h2 { margin: 10px 0 16px; font-size: 2.8rem; letter-spacing: -.04em; line-height: .95; }

.interview-meta p { color: #bdc4c1; }

.interview-kicker { color: #dda69f; }

.interview-btn { margin-top: 10px; border-color: var(--paper); color: var(--paper); }

.interview-btn .btn-arrow,
.interview-btn > span[aria-hidden="true"] { background: var(--paper); color: #1e2425; }

.interview-quote { display: flex; flex-direction: column; justify-content: center; min-height: 360px; padding: 46px; background: radial-gradient(circle at 78% 20%, rgba(147, 64, 56, .32), transparent 34%), #1e2425; }

.interview-quote blockquote { max-width: 17ch; margin: 0 0 22px; font-size: clamp(2rem, 3.4vw, 3.15rem); letter-spacing: -.04em; line-height: 1.03; }

.interview-quote small { color: #bdc4c1; }

.cta { display: grid; grid-template-columns: 1.25fr .75fr; gap: 36px; align-items: end; padding: 56px; border-radius: var(--radius-card); background: var(--accent); color: #fffaf5; }

.cta h2 { max-width: 12ch; margin: 0 0 18px; font-size: clamp(2.65rem, 4.6vw, 4.45rem); letter-spacing: -.05em; line-height: .93; }

.cta p { max-width: 52ch; color: #f1deda; }

.cta-note { margin-top: 14px; font-size: .78rem; }

.footer { padding: 42px 0 52px; }

.footer-grid { display: flex; justify-content: space-between; gap: 24px; }

.footer p { max-width: 700px; color: var(--muted); font-size: .8rem; }

.footer-year { color: var(--muted); font-size: .8rem; }

.archive,
.page,
.post,
.resource { padding: 90px 0; }

.archive-head,
.post-head,
.resource-head { max-width: 820px; margin-bottom: 44px; }

.archive-head h1,
.post-head h1,
.resource-head h1 { margin: 12px 0 18px; font-size: clamp(3rem, 7vw, 6.5rem); letter-spacing: -.055em; line-height: .9; }

.archive-head p,
.post-head .dek { color: var(--muted); font-size: 1.15rem; }

.archive-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }

.research-stream,
.dossier-stream { margin-top: 76px; }

.stream-head {
    display: flex;
    align-items: end;
    justify-content: space-between;
    gap: 28px;
    margin-bottom: 26px;
    padding-top: 20px;
    border-top: 2px solid var(--ink);
}

.stream-head h2,
.archive-standard h2 {
    max-width: 16ch;
    margin: 8px 0 0;
    font-size: clamp(2rem, 3.7vw, 3.45rem);
    letter-spacing: -.045em;
    line-height: .96;
}

.stream-head .link { flex: 0 0 auto; color: var(--ink); font-size: .8rem; font-weight: 800; }

.archive-standard {
    max-width: 760px;
    margin: 0 0 44px;
    padding: 27px 0;
    border-top: 2px solid var(--ink);
    border-bottom: 1px solid var(--line);
}

.archive-standard h2 { margin-bottom: 14px; }

.archive-standard p:not(.kicker) { max-width: 62ch; margin: 0; color: var(--muted); font-size: 1.03rem; line-height: 1.5; }

.dossier { padding: 90px 0; }

.dossier-head { max-width: 850px; margin-bottom: 44px; }

.dossier-head h1 { margin: 12px 0 18px; font-size: clamp(3rem, 7vw, 6.5rem); letter-spacing: -.055em; line-height: .9; }

.dossier-head > p { max-width: 58ch; margin: 0; color: var(--muted); font-size: 1.15rem; }

.dossier-content { max-width: 760px; font-size: 1.08rem; }

.dossier-content,
.dossier-content * { min-width: 0; overflow-wrap: anywhere; }

.dossier-content h2,
.dossier-content h3 { font-family: var(--font-display); font-weight: 500; }

.dossier-content h2 { margin: 42px 0 16px; font-size: 2.35rem; letter-spacing: -.035em; line-height: 1; }

.dossier-content h3 { margin: 30px 0 12px; font-size: 1.65rem; }

.dossier-content p,
.dossier-content li { max-width: 66ch; }

.dossier-content ul { display: grid; gap: 12px; padding-left: 1.2em; }

.post-meta { color: var(--muted); font-size: .82rem; }

.post-image { margin: 0 0 40px; }

.post-image img { display: block; width: 100%; border-radius: var(--radius-image); filter: saturate(.86); }

.post-content,
.resource-content { max-width: 760px; font-size: 1.08rem; }

.post-content,
.resource-content,
.post-content *,
.resource-content * { min-width: 0; overflow-wrap: anywhere; }

.post-content img,
.resource-content img,
.post-content iframe,
.resource-content iframe,
.post-content video,
.resource-content video { max-width: 100%; }

.post-content table,
.resource-content table { display: block; max-width: 100%; overflow-x: auto; border-collapse: collapse; }

.post-content h2,
.resource-content h2 { margin: 42px 0 16px; font-size: 2.35rem; letter-spacing: -.035em; line-height: 1; }

.post-content h3,
.resource-content h3 { margin: 32px 0 12px; font-size: 1.72rem; }

.post-content a,
.resource-content a { color: var(--accent); text-decoration: underline; text-decoration-thickness: 1px; text-underline-offset: 3px; }

.post-content blockquote,
.resource-content blockquote { margin: 32px 0; padding: 12px 24px; border-left: 3px solid var(--accent); font-size: 1.72rem; line-height: 1.12; }

.source-notes { margin-top: 44px; padding: 26px 28px; border-top: 2px solid var(--ink); background: var(--soft); }

.source-notes h2 { margin: 0 0 14px; font-family: var(--font-sans); font-size: .76rem; font-weight: 800; letter-spacing: .1em; line-height: 1.2; text-transform: uppercase; }

.source-notes ul { display: grid; gap: 9px; padding-left: 18px; margin: 0 0 18px; }

.source-notes li,
.source-notes p { color: var(--muted); font-size: .9rem; line-height: 1.5; }

.source-notes p { margin: 0; }

.pagination { display: flex; justify-content: space-between; margin-top: 42px; color: var(--accent); font-weight: 800; }

body.js-ready .reveal,
body.js-ready .reveal-target { opacity: 0; transform: translateY(18px); transition: opacity .7s ease, transform .7s cubic-bezier(.16, 1, .3, 1); }

body.js-ready .reveal.is-visible,
body.js-ready .reveal-target.is-visible { opacity: 1; transform: none; }

@media (max-width: 900px) {
    :root { --gutter: 28px; }

    .scorecard,
    .interview-band,
    .cta,
    .lead-in-grid,
    .visibility-grid,
    .founder-constraint-grid,
    .truth-grid,
    .optionality-grid { grid-template-columns: minmax(0, 1fr); }

    .editorial { grid-template-columns: 1fr 1fr; }

    .story.lead { grid-column: 1 / -1; grid-row: auto; min-height: 420px; }

    .process { grid-template-columns: 1fr; }

    .navlinks { display: none; }

    .nav-toggle { display: inline-flex; }

    .nav > .header-cta { display: none; }

    .archive-grid,
    .editorial-dynamic { grid-template-columns: 1fr 1fr; }

    .dossier { padding: 72px 0; }

    .newsletter-inner { align-items: flex-start; flex-direction: column; }
}

@media (max-width: 640px) {
    :root { --gutter: 24px; }

    .wrap { width: min(var(--max), calc(100% - var(--gutter))); }

    .header .nav { min-height: 68px; gap: 16px; }

    .brand-mark { font-size: 2rem; }

    .brand-divider { height: 31px; margin: 0 11px; }

    .brand-name { max-width: 10ch; font-size: .62rem; letter-spacing: .1em; }

    .nav > .btn { min-height: 38px; padding: 9px 13px; font-size: .7rem; }

    .nav > .btn .btn-arrow,
    .nav > .btn > span[aria-hidden="true"] { display: none; }

    .mobile-nav { padding-right: var(--gutter); padding-left: var(--gutter); }

    .hero--storefront { padding-top: 62px; }

    .hero--storefront h1 {
        max-width: 100%;
        margin-bottom: 25px;
        font-size: clamp(3.25rem, 15.2vw, 4.65rem);
        letter-spacing: -.065em;
        line-height: .89;
        text-wrap: pretty;
    }

    .hero--storefront .dek { max-width: 33ch; font-size: 1.08rem; }

    .hero-proof { max-width: 33ch; font-size: .92rem; }

    .hero--storefront .actions { display: grid; margin-top: 28px; }

    .hero--storefront .hero-primary { width: 100%; white-space: normal; }

    .hero-secondary { justify-content: center; width: 100%; }

    .hero-storefront { width: 100vw; height: clamp(390px, 126vw, 540px); margin-top: 20px; margin-left: calc(50% - 50vw); }

    .hero-storefront img { object-position: 50% center; transform: scale(1.04); }

    .backstop-index { max-width: none; padding-left: 18px; }

    .mobile-nav .header-cta { width: 100%; margin-top: 12px; }

    .question-row,
    .editorial,
    .archive-grid,
    .editorial-dynamic { grid-template-columns: 1fr; }

    .q { border-right: 0; border-bottom: 1px solid var(--line); }

    .q:last-child { border-bottom: 0; }

    .section,
    .archive,
    .page,
    .post,
    .resource { padding: 52px 0; }

    .section-head { display: block; }

    .section-head p { margin-top: 16px; }

    .visibility h2,
    .founder-constraint h2,
    .research-intro h2,
    .truth-statement h2,
    .optionality h2,
    .newsletter h2 { max-width: 14ch; }

    .visibility-copy,
    .constraint-copy,
    .truth-copy,
    .optionality-copy { margin-top: -5px; }

    .research-head { margin-top: 54px; }

    .research-head .link { display: inline-block; margin-top: 20px; }

    .research-stream,
    .dossier-stream { margin-top: 56px; }

    .stream-head { display: block; }

    .stream-head .link { display: inline-block; margin-top: 18px; }

    .dossier { padding: 52px 0; }

    .newsletter-inner .btn { width: 100%; }

    .score-copy,
    .score-visual,
    .interview-meta,
    .interview-quote,
    .cta { padding: 28px; }

    .score-copy .btn { white-space: normal; line-height: 1.2; }

    .interview-quote { min-height: 280px; }

    .backstop-form-intro,
    .backstop-submit { align-items: flex-start; flex-direction: column; gap: 14px; }

    .backstop-questions { grid-template-columns: 1fr; }

    .backstop-questions fieldset,
    .backstop-questions fieldset:nth-child(2n) { padding: 28px 0; border-right: 0; }

    .backstop-result { padding: 28px; }

    .result-actions { display: grid; gap: 16px; }

    .result-actions .btn { width: 100%; }

    .text-button { display: block; margin-top: 15px; margin-left: 0; }

    .actions { display: grid; }

    .actions .btn { width: 100%; }

    .footer-grid { display: block; }

    .footer-year { margin-top: 18px; }
}

@media (prefers-reduced-motion: reduce) {
    html { scroll-behavior: auto; }

    *,
    *::before,
    *::after { transition-duration: .01ms !important; animation-duration: .01ms !important; animation-iteration-count: 1 !important; }

    body.js-ready .reveal,
    body.js-ready .reveal-target { opacity: 1; transform: none; }
}

@media (prefers-reduced-transparency: reduce) {
    .header { background: var(--bg); backdrop-filter: none; }
}